It is advisable to have prepared answers to questions that might make us potential birmingham shopp

Sometimes the most complex to an SEO consultant is able to explain what it does. Explaining SEO, there are several elements which may be obvious when a website is owned. One of the main keys to position search engine is creating content and promoting it in interne. Also, there are aspects of online marketing that are not entirely obvious. So are these nuances that make a difference in the long term and where there is need to emphasize when you want to sell SEO.
It is possible that at the time of offering SEO services, the person who owns a website not understand fully all SEO practices and therefore should not overwhelm with a very technical language. What is the potential customer knows that your page is not in the top positions in the search engines, you probably do not know why but I just know it's not good.
In this sense, it is essential that the person understands what the SEO, but not hire service. Not being positioned for a certain keyword will not want to invest in something not fully understood, so that the way forward is to use common sense to tell the prospect what we do and why we do it. Reason with your prospect birmingham shopping
The first recommendation to sell SEO is evaluating birmingham shopping the competition. In the beginning you should show your potential customer position your website in the internet world. To do this you do not need a technical language, you can make a table in Excel, search various keywords and note who leaves at the top.
If the potential client's website is not in the top positions, it's practically like there, the few surfers sometimes look beyond the first page of search results. To sell SEO, it is essential to explain why a site ranks no.
There are several reasons why a website does not appear in the first page of Google. Probably a new site and has not been indexed, probably not well optimized or not to have many external links seem a little relevant website, you may also be a problem in the source code of the page.
It is advisable to have prepared answers to questions that might make us potential birmingham shopping customers. In this sense, the best you can do is be clear about the basics of SEO, which depends on the following factors: Content Optimization intra page Quantity and quality of external links Technical Considerations The content comes first
The importance birmingham shopping of content is in the business model of search engines including birmingham shopping Google. Bear in mind that through advertising search engines make money, provide information, sell ads, answers, people come to find quality information to your queries. It is essential to provide quick Internet search of answers.
In this sense, birmingham shopping possess relevant content is the starting point of any successful website. Becoming authority in your area, with documented and communicated content birmingham shopping correctly, will gradually seekers will favorably positioned. It is essential to provide answers to relevant searches to your website.
Because search engines can select any page of your site according to relevance provided in relation to the search, the higher content generate more entry points will be generated to your website. In this sense, the greater documented and original content users will have a greater chance of entry to your website.
It is important that you consider the relevance to the objectives. If you create content of low quality and relevant to your goals will have views but no conversions. How search engines "see" the Web?
In this case, the intra-page optimization is the key. The point is that Google does not see the content as it does a user, therefore, it is essential to offer clues to achieve properly index the content. To do this, you must optimize the code and apply certain tricks. Link building
While the content is important, so is that people linkee what you post, if it does, it is more difficult to obtain positions in Google. In this case, you must understand each link as a recommendation or vote. It is an endorsement of your reputation online. So if you possess many external links in the eyes of search engines is as if people say they're legit and your content is relevant, that is, you are an authority for a particular subject.
Another aspect to keep in mind is the number of links that owns the website and how many sites have links your competitors. Know